Design solutions with clarity and purpose

Highlights form my 11 years designing for e-commerce, healthTech, and FinTech solving real problems through clean, intentional design

Deel Advance overhaul

Deel is a leading platform for managing international teams, helping businesses hire and pay remote workers globally.

Challenge
Deel Advance was underutilised, with users struggling to navigate. The goal was to improve adoption and maintain scalability.

Solution
User research led to a redesign of the Deel Advance dashboard. Introduced shorter flows and improvements with clear visual cues.

Results
- Monthly revenue increased by 229%
- Active users increased by 96%
- 20% improvement in user retention across key user segments
- Significant reduction of support tickets

Contributed
Full-cycle product design, from user research to interface redesign. Led design execution, collaborated with cross-functional teams, and provided ongoing strategic insights to ensure alignment with user and business needs.

Scaling Deel Card

Deel’s global payroll solution includes Deel Card, a customizable payment tool for remote teams.

Challenge
Low user adoption and a confusing onboarding process. The goal was to simplify and improve the user experience to drive engagement.

Solution
Redesigned the Deel Card onboarding flow and card management features for clarity and ease of use. Introduced personalized notifications to keep users informed.

Results
- 188% increase in card adoption
- 123% revenue growth
- 10% reduction in churn

Contributed
Led product design from research to execution. Collaborated cross-functionally to align on goals and deliver a seamless experience.

Enhancing business visibility for merchants

Primer.io is a company that provides payment infrastructure solutions for global commerce.

Challenge
Merchants lacked visibility and usability in existing dashboard services, making informed decision-making difficult.

Solution
Designed a user-friendly observability platform with real-time monitoring, customizable dashboards, and alert notifications.

Results
- Enhanced decision-making for merchants
- Increased operational efficiency
- Observability became one of three revenue streams for the company

Contributed
Full-cycle product design, from user research to interface redesign. Led design execution, collaborated with cross-functional teams, and provided ongoing strategic insights to ensure alignment with user and business needs.

Design parity and accessibility

Sharecare is a digital health company that helps people manage all aspects of their health and well-being.

Challenge
Sharecare's rapid growth caused UI inconsistencies, cluttered workflows, and navigation difficulties with 50+ features.

Solution
Restructured information architecture, achieved design parity on all platforms, introduced version control, created a comprehensive design system, and built-in accessibility features.

Results
- 30–35% faster product cycles
- 80% fewer redundant components
- 100% WCAG compliance
- 50+ aligned designers/developers

Contributed
Led design system efforts and established DesignOps foundations. Part of the team redesigning the platform's products for the new compliant design.

Hi there!

I’m Daniel, a Product Designer. Throughout my career, I’ve worked in diverse companies, honing my skills and deepening my passion for creating impactful digital products. My expertise lies in Product Design, where I thrive on turning complex challenges into intuitive and user-centered solutions.

I am particularly drawn to projects in the health, education, and environmental sectors, where design can make a meaningful difference. That said, I’m always open to exciting opportunities that push boundaries and drive innovation.